UniCredit Appathon 2015:
Young developers present apps for the future of banking

  • UniCredit organises first international “Hackathon” for financial apps
  • Developer marathon took place simultaneously in Vienna, Munich and Milan 
  • 70 new ideas for mobile finance apps created 
  • Almost 20 percent of Austrian developer scene took part 
  • Winning app enables money transfers by shaking an iWatch or iPhone 
  • EUR 18,000 awarded in prize money per venue

The 24-hour UniCredit Appathon 2015 ended on Sunday, 8 November. More than 200 young developers took part in the first international finance “Hackathon” organised at the UniCredit Center Am Kaiserwasser in Vienna, at the HQ of HypoVereinsBank in Munich and at the UniCredit Pavilion in Milan.

Forty-one young developers, web designers and marketing specialists gathered together In Vienna, grouped into 18 teams. This corresponds to roughly 20 percent of the entire Austrian app development scene, which experts estimate at roughly 200 people.

"Appathon 2015 confirms our willingness to continue to challenge ourselves while working on the frontiers of innovation, which today is a real must," said Paolo Fiorentino, COO and Deputy CEO of UniCredit "The competitive landscape is increasingly challenging, for this we need to look at our market through the eyes of the “innovators”, and we are happy to do just that with the help of hundreds of talented young people, who have chosen to apply to our hackathon from more countries, and we are sure will bring value not only with the new proposed solutions, but also by introducing positive elements in terms of cultural discontinuity and fresh ideas. The success of this second edition of Appathon, in terms of organization and participation, is yet more evidence of the long-term commitment UniCredit is making to digital transformation."

"The UniCredit Appathon not only offers innovative developers in Austria an ideal platform to present their ideas in the financial world, it also gives us as a bank a huge opportunity to identify upcoming trends right when they emerge, and build up a lasting and close relationship with the developer scene", explained Wilibald Cernko, CEO of Bank Austria. "This enables us to keep our finger on the pulse of innovations and be the first to present our customers with digital banking innovations. Much in the same way as we have just done with BankCard Mobile, an ATM card on your smartphone, the first bank in Austria to do so."

24-hour programming marathon
To welcome the participants there was a live feed connecting Milan and Munich and the teams had to announce in which of the three challenge areas they intended to develop innovative solutions: Target Savings/Wealth Planning, Assets under (Self)-Management or Customer CentricWallet. The programme then started promptly at 11 am. The developer teams had 24 hours to develop the most innovative, but also user-friendly solution for the task assigned. To this end the teams were able to test their solutions and app ideas in a realistic IT environment using selected technical interfaces of the Bank (API/Application Programming Interface) for the first time, and later present them to the jury.
On Sunday at 11 am, all teams had to stop work on their developments and present their results to a knowledgeable jury comprising experts from UniCredit and local partners.

Austria winners present app for simple cash transfers
The three best teams in each country were rewarded for their apps. The first team received EUR 10,000 in prize money, the second-placed team EUR 6,000 and the third team EUR 2,000. First place in Vienna went to the "Detroit Rockers", comprising web developers Florian Bauer and Stefan Fessler. With their "Schilling" idea, small amounts can be transferred between friends by shaking an iWatch or iPhone.
Second place went to Team "??" with Alexander Schuch and Matthias Leitner, both of whom are likewise web developers. They developed an electronic payment system to pay bills in pubs, restaurants and shops using a mobile app; the bills are also immediately available electronically in real time.
Third place on the podium was taken by "Iligtas", a team consisting of web developer Glenn Reyes, designer Philipp Gärtner and marketing specialist Nadine Nagl. They came up with an innovative solution for targeted saving. Using a crowdfunding and crowdspending function family and friends can save for a present, or, with a group, like-minded people can simply buy their desired gift at a lower price, as is already possible on sites like Groupon or Deal LX.

Printable photos of the event and of the winning teams can be found at:

UniCredit Bank Austria Media Relations
Volker Moser, Telephone: +43 (0) 5 05 05-52854;
E-mail: volker.moser@unicreditgroup.at