Bank Austria is Austria's most customer-oriented service provider of 2014

  • Bank Austria was declared winner in the competition for "Austria's most customer-oriented service providers" in 2014 for the fourth time consecutive
  • The award focuses on the conversion of the new business model with innovative consulting models and involvement of customers and employees, innovative complaint management as well as efforts for sustainability or cultural and social activities

"The fourth award as winner across sectors of this competition illustrates explicitly that we are on the right way with the conversion of Bank Austria into a modern full-service bank", Board Member Helmut Bernkopf, responsible for private and corporate customers, points out, "with our new business model we give the right answer to the changes that have occurred in customer behaviour. The victory once again is primarily due to our employees and a commitment to our customers. The award is an obligation as well to continue consequently our way towards more customer orientation."

The competition for Austria's most customer-oriented service providers of 2014
The competition for Austria's most customer-oriented service providers of 2014 under the expert administration of the University of St. Gallen addresses all service providers that operate in Austria. The established competition, which has been setting standards for customer service in Germany for seven years, was carried out in Austria for the first time in 2011 (www.bestedienstleister.at).

The assessment is based on a scientific model of customer value research at the University of St. Gallen, where customer opinion and management opinion provide a comprehensive image together. The benchmark analysis is carried out both within an industry and across industries. The participants are compared to the international top service providers of the last years in their main service characteristics.

"Very good customer feedback and mainly the varied initiatives, which we, Bank Austria, launch to improve customer satisfaction in Austria, were decisive for the award", Helmut Bernkopf says, "this includes our conversion of the business model, our innovative consulting models as SmartBanking, an efficient complaint management, our efforts with regard to sustainability as well as our cultural and social initiatives and, of course, our customer survey tools."

Enquiries: Bank Austria Press Office Austria
Matthias Raftl, Tel. +43 (0) 50505 - 52809
E-mail: matthias.raftl@unicreditgroup.at