New passion for learning at the UniCredit Academy Austria

  • At the UniCredit Academy, Bank Austria offers its employees a wide range of learning formats and methods
  • Executive development is one of the key focal points
  • Innovative learning spaces and learning tools offer comprehensive professional and personal opportunities for training and further education that are integrated seamlessly into everyday working life
  • The Academy Programme is constantly adapted to business developments and changes, combining tried-and-tested concepts with new ideas

The new UniCredit Academy Austria will be inaugurated on 8 November 2013. Willibald Cernko, CEO of Bank Austria: "The comprehensive training and further education of our employees, and particularly learning on the job, are extremely important to our company and to me personally. In the shape of the UniCredit Academy Austria we have created a modern framework for this that opens up wholly new opportunities for professional training and further education."

Doris Tomanek, Bank Austria Director for Human Resources Austria and CEE, adds: "Being fit for the bank of the future in an all-embracing sense – this is what the new UniCredit Academy Austria at Kaiserwasser stands for. In our modern knowledge-based society, working and learning according to set routines is inconceivable, which is why we are creating a new style of learning environment with innovative learning spaces and tools as well as seamless integration into everyday working life."

Virtual academy
With the UniCredit Academy, Bank Austria offers a type of learning that breaks new ground. New ground in architecture, with the UniCredit Center "Am Kaiserwasser", and above all, new ground in knowledge communication and staff development. Learning spaces of a different kind in the virtual academy, learning labs, webinars, podcasts and many other innovative tools facilitate fun learning with all the senses.

Executive development as a key focal point
Executives play a crucial role in business success as facilitators. Especially during uncertainty brought on by changes and transformations, executives represent stability for employees. This is why the training and development of executives is such an important focal point for the academy.

Integrated learning
The seamless networking of all forms and methods of learning in the company as well as the integration of learning into our everyday working lives turns learning into a comprehensive development process, and it is no longer an individual event. This means more options and alternatives, but also more responsibility for those learning and their managers.

Verena McDermott-Schlegel, manager of UniCredit Academy Austria and Head of Strategic HR Management, emphasises: "Our goal is to create a networked learning framework that transcends generations, which focuses on practical application, customer orientation and individual personal development. With an increasing number of topics it is no longer just a case of conveying knowledge, but experiencing and reflecting on something personally, and making subsequent behavioural changes as a result. Everyone steers and is responsible for influencing their own development, proactively." Moreover, roughly 70 percent of learning processes today are on-the-job, 20 percent are with executives and colleagues, and only 10 percent take place as "formal learning" at a duly designated location. This is why integrating learning environments into everyday working life is extremely important, and has barely anything to do with traditional "cramming".

Academy Programme and variety of methods
The Academy Programme is constantly adapted to business developments and changes, combining tried-and-tested concepts with new ideas so that fresh and exciting learning opportunities can be discovered. It encompasses all the professional and personal training and further education of all Bank Austria employees in Austria. New learning methods such as learning labs, "social learning" (learning through networking with colleagues) or "game-based learning" (i.e. learning by playing with content) or simulations are therefore gaining in importance, similarly to new learning media supporting learning-on-the-job (e.g. virtual learning environments, mobile learning).

The keynote speech at the opening event, entitled "Developing talent and potential from the perspective of brain research" was held by one of the world’s most renowned brain researchers and learning experts Professor Gerald Hüther.


Enquiries: Bank Austria Press Office Austria
Matthias Raftl, Tel. +43 (0) 50505 - 52809
E-Mail: matthias.raftl@unicreditgroup.at