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16.01.2007

Bank Austria Creditanstalt Job Notice:
Ruth Fritzer heads up Corporates Marketing at BA-CA

Ruth Fritzer, 38, has taken over the management of the newly created department of "Corporates Marketing" at Bank Austria Creditanstalt (BA-CA). In this capacity she is in charge of all marketing activities in the field of corporate clients and reports directly to Regina Prehofer, member of the Managing Board. Fritzer's responsibilities include drafting and implementing marketing strategies as well as all above-the-line (advertising campaigns, POS measures) and below-the-line activities (client mailing, events, sponsoring) for the target groups of corporate clients, the public sector, real estate clients and international corporations.

Born in Graz, Fritzer studied business economics in Graz, Vienna and St. Gallen/Switzerland, finally graduating with a PhD. In 1996 she began working in the BA-CA Group as a trainee and since 1999 has been involved in various marketing functions at the Bank, most recently as Deputy-Head of Marketing for Private and Corporate Clients.

Enquiries: Bank Austria Creditanstalt Press Office
Christian Kontny, Tel: +43 (0)5 05 05 52483
E-mail: christian.kontny@ba-ca.com