The red sphere is the common graphic element of UniCredit's brand world
- It represents energy, trustworthiness and a global approach.
- The white number 1 inside the sphere is a reflection of strength and leadership.
We developed a unique lettering for UniCredit
- We have developed a unique script giving it a distinctive character.
- The new logotype is an expression of warmth and open-mindedness, and it reflects our young and modern image